What it replaces
Most field teams we meet still report through WhatsApp groups, spreadsheets and end-of-day calls. Head office cannot see who visited whom or what the outlet said, and the figures a decision needs arrive days late, typed up by someone. Ask whether you will hit target and five people give you five different answers.
What your reps get
- An app built around how they already work: call plans, routes, visits, orders, payments, photos and voice notes.
- It works offline and syncs when the signal comes back, which matters on most routes outside the big roads.
- Nobody writes an end-of-day report, because the day has already been recorded.
What you get
- You ask your business questions the way you would ask a person on WhatsApp, such as “What is the one change that would add the most profit this month?”, and it answers with the figures behind it.
- You see what your best people do differently, for example that your top twenty reach their first outlet before 10am, and whether the rest of the team can do the same.
- Performance reviews rest on the record of each person’s work, so the conversation is about facts.
- It reads your records against what changed outside the business. When a distributor’s deliveries drop from twice a week to once, it looks for what else changed in the same weeks, such as a fuel price rise, and tells you what it found.
How it differs from a CRM
A CRM stores contacts and waits for someone to type into it. This is built around the field day, records the work as it happens, and reads it for you. You own the system and the data, and there is no per-seat licence billed in dollars.
Who it is for
Companies with about fifteen or more people in the field: pharmaceutical reps, FMCG and distribution sales, insurance and pension agents, agent networks, and service technicians. We work in Lagos first and with teams across Nigeria.
Questions
What is field sales software?
It is the software your sales team uses while they are out of the office. It plans their visits, records each call, takes orders and payments, and sends it all back to head office as it happens.
Does it work without internet?
Yes. Reps keep working with no signal, and everything syncs when they reconnect.
Can it replace Salesforce, Veeva or Zoho?
Yes, if you want it to. We run your current system during the move, bring your data and history across, and hand over a system you own.
How much does it cost?
Each build is made for one company, so we quote after a first conversation about your team. You pay in milestones and own the result.
Start with three questions
Bring us the three questions you most want answered about your field team this month. We will come back with what would have to be recorded to answer each one, what the first release would contain, and what it would cost.
Being built now for a nationwide healthcare sales force.